ASC2020 - 16-19 Feb, Melbourne

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November 9, 2019 by phildooley

Applying Behaviour Change to Science Communication: Lessons from BehaviourWorks Australia

This is a two-part workshop on science communications using a behaviour change approach, sharing insights from BehaviourWorks Australia (BWA), a university-based behaviour change research enterprise that works with government and industry to find behavioural solutions to real-world problems.

The workshop will begin by taking attendees step-by-step through a model of behaviour change which can be applied to science communications (the “Comms Mini Method”). The second part of the workshop will focus on the practical side of communications, sharing learnings from BWA’s science communications experiences.

This workshop is based on BWA training to develop capability in science communications among new behavioural insights teams in government and industry.

 

Structure

The session will consist of three sections.
(1) The first section will focus on applying the BWA Method (https://www.behaviourworksaustralia.org/the-method/) of behaviour change to science communications. Kun Zhao or Mark Boulet will present this behavioural approach to communications, dubbed the “Comms Mini Method” and its three stages of “Exploration”, “Deep Dive”, and “Application”.

(2) The second section will focus on the practical side of BWA’s experiences in behaviour change communications with government and industry. Geoff Paine will present on BWA’s own communications activities and products, as well as learnings, issues, and challenges.

(3) The third section will be an informal Q and A discussion with the audience around the content in the first two sessions, plus some of the common issues that are encountered in this area of science communications (e.g., how do we manage expectations and communicate what behavioural insights can do?).

 

What will participants gain from attending your session?

The session aims to provide attendees with a practical understanding of how behaviour change methods can be applied to the communications planning process. This is done by taking attendees step-by-step through the Comms Mini Method.

The session also aims to share with attendees BWA’s own experiences from communicating about behaviour change with government and industry, including practical tips, learnings, and remedies for common problems. It is intended that attendees can draw from the BWA perspective and apply these to their own communications challenges and issues.

As the Comms Mini Method is relatively new, the session presenters also wish to receive some feedback from attendees on the Comms Mini Method (e.g., what could be improved, what other contexts it could be applied, what are some potential shortcomings with the approach).

 

Presenters

Kun Zhao, Research fellow, BehaviourWorks Australia, MSDI

Mark Boulet, Research fellow, BehaviourWorks Australia, MSDI

Geoff Paine, Content Curator, BehaviourWorks Australia, MSDI

 

When: Monday 17th February, 2:00pm-3:30pm
Where: Room G31, Learning and Teaching Building, 19 Ancora Imparo Way, Clayton
Hashtag: TBC

Filed Under: 90 minutes, Beginner, Day 2, Intermediate, Novel Topic - suits all levels, Policies, Publics

November 3, 2019 by phildooley

The emergence of modern science communication: the Book

So there’s a book, with chapters from Iran, Pakistan, Jamaica, Estonia, Russia, and all the usual suspects. It charts the different pathways 39 different countries followed as they moved to modern science communication and it gets launched in May.

In this sneak preview, the editor talks it over with two authors and a member of the Editorial Board.

How did Russia hold the Guinness record for the highest circulating periodical? What derailed the polio campaign in northern Nigeria? What does mātauranga mean and why is it important in Aotearoa? What were the fifteen questions and is this a flawed concept?

Why do the Americans describe their experience as vibrant, jostling and complicated? How does fascism and colonialism influence the story? And what about Lake Como and Aberdeen?

Jenni Metcalfe is ringmaster, and it will take all her skill to control panellists Joan Leach, Michelle Riedlinger and Toss Gascoigne, PLUS handle audience participation.

 

How will your session be structured?
Well, Jenni will say something and then Toss says something different and Michelle will disagree and Jenni will ask a question and Toss tries to be serious but the others laugh and the audience gets involved

 

What type of session will this be?
Workshop: allowing participants to actively engage in exploring a project or concept in science communication., A discussion about a book with audience participation on how we can learn the lessons from 39 different accounts, written by 103 authors

 

What will participants gain from attending your session?

Ideas, mostly, for both practice and research. A cornucopia of ideas.

Australia has played tough, done good in science communication; and now we’re helping the world tell its story.

(After all, “those who cannot remember the past are condemned to repeat it.” )

 

Presenters

Toss Gascoigne, Visiting Fellow, CPAS, ANU

Jenni Metcalfe, Director, Econnect Communication

Michelle Riedlinger, Associate Professor, University of the Fraser Valley, Canada

 

When: Monday 17th February, 2:00pm-3:00pm

Where: Room G21, Learning and Teaching Building, 19 Ancora Imparo Way, Clayton

Hashtag: TBC

Filed Under: 60 minutes, Day 2, Novel Topic - suits all levels, Publics

November 3, 2019 by phildooley

Breaking the rules / transforming the future

Scientific and cultural institutions worldwide have traditionally focused on knowledge creation and production. But what then? How do you engage the ‘general public’ with all your excellent knowledge? And how do you share that knowledge to create a scientifically literate society ready to tackle the world’s biggest challenges?

This presentation explores the evolution of approaches to engaging people with science and culture. Starting with a quick trip through the potted histories of cabinets of curiosities, World Fairs, museums, and finally landing on the Science Gallery approach, this talk illustrates some of the complexities at play when we invite people into our hallowed halls to see ‘the thing’ and illuminate how we can transform relations between science research and communication practice.

Science Gallery Melbourne (SGM) is opening in 2020 with the aim of blurring the boundaries between science, art, design, technology, maths and engineering. We’ve broken all the rules and instead embed our target audience, young people aged 15-25, into every aspect of our approach: idea generation, exhibition planning, work selection, promotion and in-gallery engagement.

What happens when you connect and involve young people in the creation of a new gallery? This presentation challenges the traditional narrative about who’s opinion matters, how to engage young people in important issues and what makes a transformational experience.

Join this talk to discover the transformations that take place with visitors, the young people involved, and the olde-timey-staff (anyone aged 25+). Learn how Science Gallery embed young people in every stage of the process and how to do it. Memberships will be available for the Science Gallery cult at this session – Join us!

 

Presenter

Tilly Boleyn, Curator, Science Gallery Melbourne

 

When: Tuesday 18th February, 11:15am-12:15pm

Where: Room G02, Learning and Teaching Building, 19 Ancora Imparo Way, Clayton
Hashtag: TBC

Filed Under: Day 3, Novel Topic - suits all levels, Publics

November 3, 2019 by phildooley

Understanding how nature works: five pathways towards a more ecologically literate world

The sustainability of human life on Earth depends upon the integrity of the relationship between humanity and nature. Nature supports humanity, and knowledge and understanding of how nature works form the foundation of ecological literacy. It is ecological literacy that underpins our capacity as humans to make well-informed decisions about how to live in sustainable ways. It is therefore of concern that levels of ecological knowledge and understanding within many contemporary human communities may be too low to enable effective decision making in support of sustainable human settlement.

Our concern led to an exploration of the concept of ecological literacy and the assessment of a sample of South Australian adults. We found that while ecological literacy can vary significantly in correlation with a range of socio-demographic and psychographic characteristics, no one factor is necessarily more critical than another. Based on this work we have identified five pathways for growing eco-literate communities. While the patterns and drivers of ecological knowledge and understanding naturally vary between cultures and communities, our findings certainly invite serious consideration for a society, and indeed a world, that aspires to cultivate informed citizenry, leadership and governance with capacity for building sustainable human settlements.

Many people are constantly searching for ways to assist communities in becoming more sustainable. We suggest that ecologically literate leadership and citizenry is necessary for achieving sustainability. Our research has uncovered several pathways which can lead to more ecologically literate communities and thus pave the way for more sustainable human settlements. This presentation aims to convey the essence of our findings and provide a foundation for developing policies and processes that can make a difference

 

Session Producer

Sheryn Pitman, Program Manager – Inspiring South Australia, South Australian Museum

 

When: Monday 17th February, 12:00 noon-1:00pm
Where: Room G02, Learning and Teaching Building, 19 Ancora Imparo Way, Clayton
Hashtag: TBC

 

Filed Under: 60 minutes, Day 2, Novel Topic - suits all levels, Policies, Priorities, Publics

November 3, 2019 by phildooley

Adding a new tool to your tool-kit – an introduction to digital sound and music for science communicators

Audio forms of science communication are extremely varied and have a range of applications – music, both traditional and created using new technologies, and sound, such as audio captured in the field or complex communication soundscapes, can be used in performances, documentaries, podcasts, apps, and live presentations. The ability to use sound and music represents a novel and effective skill that science communicators can add to their tool-kits.

This interactive presentation will provide participants with an introduction to capturing and using sounds, as well as making music that can be used in their science communication practice. It will cover the following:

-Why music?
– How can music improve science communication?
– What makes a good piece of music for science communication and why?
– The fundamentals of music making
– What’s music anyway?
– The key elements of a piece of music
– The creative process
– Creativity hacks to get your juices flowing
– How to make it?
– What devices can you use
– An introduction to some of the best apps
– How to apply it
– Ways to incorporate it into your practice

 

Presenter

Michael Helman, Director, Communicatrium

 

When: Monday 17th February, 12:00pm-1:00pm

Where: TBC
Hashtag: TBC

Filed Under: Day 2, Novel Topic - suits all levels, Publics

November 3, 2019 by phildooley

Play: Fuel for the curious mind

In today’s ‘post-truth’ knowledge economy, information is not only on speed dial, but is dialling you. Access to news and (mis)information is instantaneous. The ability to critically evaluate the relevance, accuracy and utility of information from many diverse sources is rapidly becoming a powerful currency, especially given limited time to fact-check and the changing nature of ‘experts’.

This is the world from which we cannot buffer children, but for which we must equip them with the mindset, skills and tenacity to thrive. This starts early in life. And it starts with play.

When an individual’s curiosity is the basis of their learning and understanding of how the world works (SCIENCE!), they will be continuously challenging and revising their beliefs to fit the evidence of their own investigations. Thus, encouraging play in a science centre, museum or public space helps develop individual’s confidence and trust in “this glorious way of knowing we call science.”

Adam and Kirsti will provide examples of learning through play experiences that promote higher understanding and spark participants’ curiosity. They will showcase areas where individuals’ assumptions are challenged, and how they may comfortably accommodate changing their ideas to fit new, more comprehensive information. These types of experiences in science centres, museums and galleries can better prepare visitors to accept science as a self-correcting way of knowing, and that even long-accepted facts may continuously be challenged.

 

Presenter

Kirsti Abbott, Program Leader – UNE Discovery, University of New England

Adam Selinger, Executive Director, Children’s Discovery Museum Ltd

 

When: Tuesday 18th February, 2:00pm-3:30pm

Where: Room G01, Learning and Teaching Building, 19 Ancora Imparo Way, Clayton
Hashtag: TBC

 

Filed Under: Day 3, Novel Topic - suits all levels, Publics

November 3, 2019 by phildooley

Philosophical musings on why we seem unable to “wake up” to climate change

How many times have you seen banners saying “Wake up to the climate crisis?” or “System change, not climate change”?

In the popular media we have stories of people waking up from a dream, choosing between a red or blue pill, or traveling through the looking glass. It is as though we have collectively known for a very long time that we are prone to becoming prisoners in Plato’s cave, brains in Putman’s vat, Truman in his own show, Neo in his Matrix or the spectator in the society of the spectacle.

The very best storytellers have been trying to warn us. The question is, in the world of an increasingly distracted public, what should the science communicator do?

The aim of this presentation is to encourage science communicators to reflect upon the ever more difficult challenge of engaging with a public that is constantly bombarded with news, propaganda, advertising and entertainment. When you see thousands of messages everyday telling you how you should live, consume and profit, how we can expect people to see that one message each day that focuses on human survival and the future of our beautiful planet?

 

Presenter

Brendan Barrett, Specially Appointed Professor, Osaka University

 

When: Tuesday 18th February, 9:45am-10:45am

Where: Room G02, Learning and Teaching Building, 19 Ancora Imparo Way, Clayton
Hashtag: TBC

Filed Under: Day 3, Novel Topic - suits all levels, Priorities, Publics

November 3, 2019 by phildooley

Showing the human side of science

Peer-reviewed articles, publications and citations are the currency of the scientific realm. While they are professional necessity for the scientific community, they are not necessarily going to get you far in terms of engaging the broader community, having non-academics ‘get’ science, much less care about it.

While we as a species value evidence and certainty, ultimately, it’s people that we are really interested in. People care about people. And we should be bringing out the human side of science more.

This session is a to-the-point and earnest look at the importance of telling the human stories of science. It discusses who’s stories we should be telling, dilemmas and ethical parameters, and the unexpected benefits of bringing flaws and chaos to a world that prizes rule and order.

Examples will come from the multi-million dollar global slum upgrading research program RISE (Revitalising Informal Settlements and their Environments). RISE is working to improve the lives of 7,000 slum dwellers in Fiji and Indonesia, by strengthening access to essential water and sanitation services. We will explore the human stories coming out of this research trial, that operates in a world of UN agencies, development banks, globally ranked universities, international non-profits, scientists and slum communities.

 

Presenter

Candice Lever

 

When: Tuesday 18th February, 9:45am – 10:45am
Where: Room G02, Learning and Teaching Building, 19 Ancora Imparo Way, Clayton
Hashtag: TBC

Filed Under: Day 3, Novel Topic - suits all levels, Priorities, Publics

November 3, 2019 by phildooley

Forgotten heroes of science communication: Maynard Shipley (1872-1934)

Forgotten heroes of science communication: Maynard Shipley (1872-1934)

Maynard Shipley was born in Baltimore in 1872, one in a family of ten children. He managed to become a scholar with little formal education. He educated himself through hard study after work; he worked in a variety of jobs from acting to teaching the piano, to working as a retail shoe clerk. He was a mature student at the University of California (Stanford) for about a year, but never obtained formal qualifications.

In 1898, his interest in science began and he formed a discussion group called the Seattle Academy of Sciences and began lecturing in science. In 1904 he started a boarding school for boys which continued for only two years. At this time, he joined the Socialist Party and became a close friend of Eugene Debs, the Socialist Presidential candidate.

In 1920, he was the unsuccessful socialist candidate for Congress in Alameda County, California. His living from 1922 onwards depended on his lectures on astronomy and evolution, his writing science articles for newspapers and magazines, producing two long-standing radio programs and writing Little Blue Books for the publisher Emanuel Haldeman-Julius.

His second wife was Miriam Allen deFord, whom he married in 1917 and she was also a successful writer. He founded the Science League of America in 1924. He continued an amazingly active life communicating science through all the means that were available to him at the time until ill-health in 1932 and his death in 1934 brought his efforts to a close.

 

Presenter

Dr W. P. Palmer,  Retired Science Educator.

 

When: Monday 17th February, 3:00-3:30
Where: Room G21, Learning and Teaching Building, 19 Ancora Imparo Way, Clayton
Hashtag: TBC

Filed Under: Day 2, Novel Topic - suits all levels, Publics

November 3, 2019 by phildooley

Towards a new model of science communication

Most science engagement activities have objectives and characteristics that reflect a mix of those theorised for deficit, dialogue and sometimes participatory activities. This coexistence of models in practice appears to be not merely an unintentional lucky accident but a necessity for science communication activities to achieve their objectives, especially when the science is controversial.

The models proposed by scholars do not appear to take into account the extensive nature and mix of objectives for initiating or participating in science communication activities.

My research of practice improves our understanding of how theorised science communication models might be further shaped to better reflect and even influence practice. I propose the new nexus model for science communication and describe how this can be implemented within the practical contexts of considering the objectives for engagement, who is involved in the engagement activity, and how positive relationships can be fostered among those participating.

 

How will your session be structured?
Presentation of research with questions at the end.

 

What type of session will this be?
Research presentation.

 

What will participants gain from attending your session?

This presentation and poster will introduce a new model for science communication that has emerged from my PhD: the nexus model. This new model is designed to get both scholars and practitioners to think differently about how they research or practice science communication.

 

Presenter

Jenni Metcalfe, Director, Econnect Communication

 

When: In session Wednesday 19th February, 11:00am–12:50pm
Where: Room G01, Learning and Teaching Building, 19 Ancora Imparo Way, Clayton
Hashtag: TBC

Filed Under: Day 4, Novel Topic - suits all levels, Policies, Priorities, Publics

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